Bud Light has lost more than $27 billion since the brand woke up in April when it teamed up with transgender influencer Dylan Mulvaney. Now, things have gotten even worse for the beer brand, as PETA has launched a boycott of its sister company Budweiser, and the animal rights group is appealing to Kid Rock for backup.
It’s time to @Budweiser to reassess their values. pic.twitter.com/2IN2SYWobt
—PETA (@peta) April 17, 2023
PETA sends a letter to Kid Rock
Newsweek reported that PETA announced that it sent a letter to Kid Rock asking him to stop serving Budweiser at his Big Ass Honky Tonk & Rock ‘n’ Roll Steakhouse in Nashville, Tennessee, to protest the brand’s “mutilation of Clydesdale horses” beer.
In the letter, PETA criticized Budweiser for using the horses in ad campaigns for years, saying the beer company “quietly cuts off the horses’ beautiful tailbones, either with a scalpel or a tight band that stops the blood supply to the tail, causing it to die and fall off, just so horses look a certain way when hitched to a beer wagon.
PETA went on to tell Kid Rock that “The American Association of Equine Practitioners and the American Veterinary Medical Association condemn tail docking of horses unless medically necessary.”
“Ten states, as well as many European countries, including Belgium, where Anheuser-Busch is headquartered, have banned the practice,” PETA continued. “If Budweiser is concerned about tail hair getting tangled in a wagon’s hitching gear, a simple braiding and curling of the tails would prevent that possibility.”
“Will you consider stopping sales of Budweiser products at Kid Rock’s Big Ass Honky Tonk & Rock ‘n’ Roll Steakhouse until Anheuser-Busch pledges to stop tailbone amputations on its Clydesdales? ” the letter concluded.
be wiser, @Budweiser.
Stop hurting horses for looks. https://t.co/Q5ocwfQXds pic.twitter.com/qhHkaKOD4z
—PETA (@peta) June 9, 2023
Related: Kid Rock Bar Video Goes Viral – ‘Bud Light Is NOT Served There’
“Zone without Budweiser”
PETA Senior Vice President Kathy Guillermo has released a memoir statement also about the situation.
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“Only God knows why Budweiser gets away with something as low as cutting off horses’ tailbones,” Guillermo said. “PETA paints Kid Rock a picture of the company’s cruelty to Clydesdales in hopes it will make his restaurant a Budweiser-free zone.”
Anheuser-Busch, the parent company of Budweiser, has not yet responded to this letter. In February, however, the company told PETA that the safety of its Clydesdale horses was a “top priority.”
“The safety and well-being of our beloved Clydesdales is our top priority. In combination with our highly trained staff of professional groomers, we partner with an equine medical expert to ensure our animals receive the highest level and quality of care,” an Anheuser-Busch spokesperson told AFP. ‘era.
PETA fans explode @Budweiser at their 90th anniversary event because the company painfully maims Clydesdales! pic.twitter.com/pijPiLrzeS
—PETA (@peta) June 24, 2023
Related: Kid Rock Goes Ballistic On Bud Light’s New Transgender Campaign – “F*** Bud Light!”
Boycott of Bud Light by Kid Rock
It comes after Kid Rock claimed to have banned Bud Light from being served at his Nashville bar following Mulvaney’s ad campaign.
“Grandpa is feeling a little frisky today. Let me tell you as clear and concise as possible,” Kid Rock said in a video posted to social media. Wearing a MAGA hat, Kid Rock then opened fire on cases of Bud Light in the footage, which quickly went viral.
“F*** Bud Light and f*** Anheuser-Busch,” Kid Rock concluded as he turned off the camera.
Watch “Kid Rock responds to Bud Light’s Dylan Mulvaney campaign #twogender #BudLight #kidrock #DylanMulvaney #BoycottAnheuserBusch #BoycottBudLight #Boycott Budweiser #kidrockshootsbudlightcans pic.twitter.com/1kXHajhnBP
— Johnny7 (@johnnyseven60) April 20, 2023
While Kid Rock and PETA seem like unlikely allies, there’s nothing that brings two opposing sides together like a common enemy, and they certainly have it right now in the form of Budweiser. Kid Rock has yet to publicly respond to PETA’s letter, but it will certainly be interesting to see if he heeds their call to stick even more to Anheuser-Busch by boycotting Budweiser!
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